Of course, there were a few whispers. Doubters who thought the myth he had wrapped around himself was too good to be true. Alleged victims of his corruption who knew for certain he was a Wrong ‘Un (or so they claimed).
But who were these people? The spiteful and envious, endeavouring to poison the reputation of a noble celebrity with unfounded gossip. Or worse, Society’s sad losers maliciously fabricating tales of victimisation for their own financial gain. And why should we take any notice of them when their intended target was such a fine, upstanding, pillar of the community?
Jimmy Savile – for now, still a still a Knight of the Realm and Knight Commander of the Star, by order of the Holy See; Lance Armstrong – for now, still 7-times winner of the Tour de France: what’s the difference? They were gigantic frauds and they’ve had a good laugh at the expense of us all. But now it’s all over. Jimmy remains an untouchable – in a technical sense, at any rate, since he is beyond the grave. Lance is a little less fortunate. His life-expectancy, in view of the cancer challenge and toxic artificial stimulants religiously ingested over the years, must be severely foreshortened. Alas, not so foreshortened that he can escape the hand of Justice clamping his shoulder and calling him to account; or the incessant righteous ‘told-you-so’ opprobrium that will now rain down on his already mired reputation.
Because that’s the thing about reputations. Once trashed, there’s no rehabilitation, no going back. The evil that men do lives after them, the good is oft interred with their bones.
Who, a few months on, will want to remember that Savile, the child molester and serial pervert, was also a doer of good deeds whose work for charity raised an estimated £40m?
Who now will wish to recall that Armstrong’s reputation and sporting prowess, however achieved, was indispensable to the success of the Livestrong, the cancer charity he founded 15 years ago?
Last year $35.8 million went through the charity’s books, 82 per cent of which was passed on directly to research programmes.
Yes, they were both self-serving hypocrites, in the sense they pretended to a piety they richly did not deserve. But weren’t we all complicit in that hypocrisy as well? Not just institutions like the BBC, Stoke Mandeville Hospital, or sponsors such as Nike, Oakley and Anheuser-Busch – who clearly had a vested interest in nay-saying whenever allegations of inappropriate conduct surfaced; but the rest of us too, who were gullible enough to believe that our idols really don’t have feet of clay? After all, who’s looking at the feet when the object of veneration is walking on water?
So, if Armstrong’s sponsors are heading for the exit as fast as their own feet of clay will carry them, and Savile’s charity is now studiously engaged in an act of collective amnesia over its founder’s name, can we really blame them? They are just as obsessed with, and as gullible about, celebrity culture as the rest of us.